Since 2009, Santa Helena has been recognized by the Abrinq Foundation with the Child Friendly Company Seal. Engaged with the cause of childhood and adolescence, we have developed social actions that have already benefited thousands of children …
This is a Child Friendly Company and contributes to building a better world for children and adolescents. 1: Do not exploit child labor and do not employ adolescents in night, dangerous and unhealthy activities… 1: Do not exploit child labor and do not employ adolescents in night, dangerous and unhealthy activities, respecting the Law 8.069/90
With the Processing Unit in Dumont and the Production Unit in Ribeirão Preto (both in the countryside of São Paulo), Santa Helena invests in the increasing qualification of its employees, in rigorously selected raw materials and in increasingly advanced technologies in its production process. The excellence of its products is attested by the Pro-peanut quality
It is a pride that leaves us speechless to have the Vegan Seal: a certification program, created in 2013 and nationally recognized, aimed at industrial projects that do not use products of animal origin or apply animal testing. Pretty cool, right? The seal is directed to several categories, such as food, hygiene, cleaning, etc. and
Santa Helena was founded in Ribeirão Preto by José Marques Telles in March 1942 in a family structure, assisted by three of his children. With little equipment, he started the production of sweets for street vending, which was directed to small establishments in the city. In a short time there was an increase in sales
In 1958, no longer able to work due to age, José Marques Telles negotiated the sale of the company to his son-in-law, Paschoal Fechino, who continued the production and sale of the products. In 1960, all facilities were moved to Rua Goiás in an expanded space.
With the passing of TEM Helena was gaining structure and the number of machines and employees was increasing. In 1977, the factory was managed by two of Paschoal Fechino’s sons
In 1982 there was the second major change in the Santa Helena industrial plant due to the company’s growth. With a shortage of space for expansion on Rua Goiás, the managers build the company’s new facilities in the city’s industrial park. In October of that year, the new factory was inaugurated with an almost exclusive
In 1982, Paçoquita was launched, which would become the great brand of Santa Helena products. In order to differentiate itself by the high quality in relation to the products of its segment at the time, Paçoquita soon pleased the Brazilian consumer, becoming an icon of tradition and Brazilianness.
Another great reference of Santa Helena’s product in the market was born in 1990, Mendorato – The Japanese Golden Peanut. In a few years, it gains market leadership and is recognized for its differentiated quality.
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